Thursday, May 17, 2012

Why You Should Charge $60 for an 8×10

May 26, 2011 by  
Filed under Business & Marketing

Pricing. It’s one of those things that we as artists I think can struggle with at the start of our photography business and can sometimes have a hard time wrapping our creative minds around. How do you place a value on your creative artwork? As the digital photography age has become mainstream our clients now [...]

Digital Photo Buzz New Mobile View

May 26, 2011 by  
Filed under Business & Marketing, Headline

I am constantly trying to make sure that everyone has the best reading experience on our site no matter what type of platform you are reading our posts from. In todays world we now really need 3 different views for your website; a normal view, mobile version and a tablet version. Mobile and tablets are [...]

Use facebook comments to interact

April 13, 2011 by  
Filed under Business & Marketing, News

As many of you know I believe that the social aspect of the web can play a huge part in your photography business and driving traffic to your studio. There are so many things you can do with Facebook to help market your business and the great thing is that it’s constantly changing. Facebook is [...]

Top Photography Marketing Articles

April 7, 2011 by  
Filed under Business & Marketing, Headline

Over the past few weeks we have received a lot of feedback and requests for more articles on marketing and pricing. As artists I think we do struggle with these points, we want to create and the business side of things normally doesn’t come naturally. I know that my first few years of business I [...]

Jules Bianchi & Joy Bianchi Brown – Photography Marketing

March 9, 2011 by  
Filed under Business & Marketing, Headline

Today I am going to continue some of our WPPI speaker coverage and review a marketing talk from Jules Bianchi & Joy Bianchi Brown. The title of their program was “How to be a Rockstar in your Own Backyard” and while I really don’t like the word Rockstar in the industry (totally separate topic about [...]

What’s your photography style?

March 8, 2011 by  
Filed under Business & Marketing, Headline

One of the most common question I get from brides and grooms is “What’s your style?”. I think we all get that question a lot from new potential clients and its really an interesting thing to stop and think about. Most clients expect an answer that is a simple one word answer right out of [...]

Google Analytics and your photography marketing

February 2, 2011 by  
Filed under Business & Marketing

We raised the question the other day “What are you measuring?” to get us all thinking about what we are tracking for our photography businesses. Its so important to really monitor your business and even though I know numbers are fun for most of us, knowing key elements about your marketing are key to remaining [...]

Post your facebook fan page

January 11, 2011 by  
Filed under Business & Marketing

Since we have been talking a lot lately about facebook and how it can be such a great tool to market your business, I want to see all of your facebook fan pages and what you have done with them. Post a link to your Facebook fan page in the comments so we can all [...]

What are you measuring?

January 9, 2011 by  
Filed under Business & Marketing

There is a saying that what gets measured, gets improved. So today I want to chat about what are you measuring? If your not paying attention to your marketing efforts that effect your website traffic, leads, and referrals you won’t improve and won’t know what is working and whats not. The photography market for weddings [...]

Apple’s Mac App Store and Photography

January 7, 2011 by  
Filed under Business & Marketing

The big news on the tech front today was the release of the Mac store from Apple. And what what I have heard so far it looks to be a massive success for Apple and Developers. What Apple has been doing over the past years with iTunes then the App store and now the Mac [...]

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